MARCH 26 2015, Almaty (The Conway Bulletin) – Cyan coloured labels proudly proclaiming “Made in Kazakhstan” have appeared in supermarkets across Kazakhstan, part of a government drive to promote local products.
Data collected by a Bulletin correspondent, though, suggested some labels may be misleading, perhaps even farcical.
At three supermarkets in central Almaty, basic agriculture goods — milk, cheese, yogurt — carrying the label did appear to be genuinely made in Kazakhstan but Italian chocolates and Belgian and French beer, all imported from Europe, also carried the label.
The Kazakh news magazine Vlast also looked into the veracity of the “Made in Kazakhstan” labels.
In its investigation, Vlast said that some ice cream and sweets sold as Kazakh had actually been made in Russia, part of the flood of Russian goods imported into Kazakhstan since the devaluation of the Russian rouble.
When Kazakh president Nursultan Nazarbayev announced the “Made in Kazakhstan” drive earlier this year he wanted the label to stimulate the local economy. It currently needs more oversight or risks becoming meaningless.
ENDS
Copyright ©The Conway Bulletin — all rights reserved
(News report from Issue No. 225, published on April 12015)