NOV. 27 2013 (The Conway Bulletin) — The World Bank’s IFC is considering a loan to Britain’s Virgin Media to help it enter a clutch of new markets — including Kazakhstan — media reported.
Virgin Media’s main shareholder is the flamboyant entrepreneur Sir Richard Branson and its potential entry into Kazakhstan should be equally colourful.
All this is good news for Kazakhstan’s mobile sector, currently dominated by a joint-venture between Sweden’s TeliaSonera and Kazakhtelecom and another joint-venture between Russia’s VimpelCom and a private Kazakh company, and its growing hoard of mobile users.
It also groups Kazakhstan with more traditional emerging markets such as Turkey, Poland and Russia.
Kazakhstan’s mobile phone sector has been growing fast and looks set to continue to grow. Mobile phone penetration is rising rapidly in Kazakhstan — recent figures put the rate at 130%. Like other emerging markets, mobile phones have become the must-have accessory for the upwardly mobile, if that is the correct term.
BeMyMobile ltd, controlled by Virgin Mobile Central & Eastern Europe, officially applied to the IFC for the loan. If the bid to the IFC is successful, Virgin will expand as a provider of wireless services into Poland and Turkey first and will prepare to break into the Russian and Kazakh markets. It wants to be a so-called virtual provider. This mean that it won’t build any new infrastructure but repackage existing deals.
Virgin Media signed a Memorandum of Understanding with Kazakhtelecom during British PM David Cameron’s visit to Kazakhstan at the end of June.
If Virgin media does enter Kazakhstan it may also offer other services such as internet and satellite television, similar to its current operations in Britain.
ENDS
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(News report from Issue No. 163, published on Dec. 4 2013)